What Drives Her Luncheon at the Chicago Auto Show

 

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Now more than ever the opinions of women are being considered when it comes to automobile industry.  Not only are our opinions considered more, we also have several seats at the table behind the scenes in the automotive industry.  That is why I am thankful for the companies that inform, educate and keep us up to date on how women are making a major impact on the automotive industry.
IMG-2807Every February thousand of people converge, commute and or convene in Chicago for the Chicago Auto Show.  The show has been going on for over 100 years (111 to be exact) and is the largest auto show in North America.  If you have never been to the Chicago Auto Show, it is a one of a kind experience, from the vintage and concept cars to the race cars and new model releases.  There are just as many women in attendance as men, so for those of your who believe that Auto Shows are just for men, you are sadly mistaken.  Consider the statistics, there are over 100 million women drivers in the United States, which outnumbers male drives.  So our opinions matter.

IMG-2831At the Chicago Auto Show this year I had the privilege of being invited to the What Drives Her luncheon and Panel hosted by Women in Automotive and A Girls Guide to Cars.  There were several panels presented during the luncheon which left me feeling more educated, more empowered and more energized about the automotive industry.

The first panel discussion was about How Women are Driving Change in the Auto Industry.  This panel included a manager of customer analytics, a VP of global quality, VP of engineering  and a representative from the Automobile Dealers Association.  The second panel was on the topic Work, Life and Creating Balance while Building a Career.  This panel included a global director of sales and business development, a global operations and strategic solutions VP, a senior director of dealer strategy, a Facebook client solutions manager and a VP of industry education and relations.

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Without including names of the panelist (though they are important) what is most important to note are the titles and the fact that these representatives were all women.  While previously a male dominated industry, it is safe to say that the tides are changing and women are occupying their seats at the table with the confidence, courage and charisma required to break the glass ceilings, penetrate the ‘boys networks’ and drive change in the automotive industry while creating work/life balance and managing families as well.

As a woman this was a proud moment for me to witness the power, the dedication and the fervor these women demonstrated.  And while I am happy that they are rightfully working in the behind the scenes areas of the automotive industry, I hope to see more women of color represented at the table as well.  The reality is that they may be there, they were just not present at this year.  I was so inspired I sent a test to my dearest friend, who has a background in engineering, to tell her about what they were doing and that maybe she should consider a career change.

Hearing these women speak about how not only their education and training helped them to reach these areas in their careers, it was great to hear them speak about being promoted because the decision makers trusted that they could do the job.  As women I am sure we all know and understand our strengths and our capabilities, we are just waiting for the world to catch up.

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The highlight of the luncheon for me was the #SEEHER campaign with the Association of National Advertisers (ANA).  The #SEEHER campaign helps advertisers and marketers understand the power and influence of women. The campaign slogan “If You Can See Her, You Can Be Her”, is a powerful testament to the value of importance of industry not only in media but on television shows and in movies.  This is also true in the automotive industry where those who work as VP’s and senior executives are not always see.  During their presentation the concerns about women and their feels when it comes to auto brands were discussed (see slide).

#SEEHER has worked with many companies to make sure that there was/is an accurate portrayal of women in the media an among influencers.  As a woman of color, this is often true for us on two fronts: female representation and African American representation.  So knowing that initiative such as #SEEHER exists is promising when it comes to accurate representation in advertising.

I am again thankful for the vision and foresight of companies like A  Girls Guide to Care and Women in Automotive for organizing panels like this one and for showing other what Beyoncé told us a few years ago, “Who Run the World”? Girls!

See you at the table next year….

Be Blessed, Be Fabulous!

pink-lips

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Holiday Gifts Under $25

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So here we are at day 5 of my holiday gift guide.  We started with gifts under $5 and here we are at gifts under $25.  Here are 10 unique gifts for the important people in your life.  These options provide you with a budget conscious way of shopping for all of the people on your holiday list without being in debt when 2018 starts.  Following is a list of gifts for under $25

  1.  Wave Mug and Coaster Set $20.40 (The Grommet)

    Of all of the gifts I have discovered, I think this is my personal favorite.  I enjoy having tea everyday and what a stylish way to have tea without wondering where to place your used tea bag or a small snack.  I really think this is a gift that the tea or coffee drinker in your life would cherish (hint*hint).

  2. Charcuterie Cutting Boards under $25 (World Market)

    This is two of the various options you have to choose from.  Since I added the Marble cheese slicer and marble coasters on previous list, the marble charcuterie board would make a wonderful addition to a hostess set gift.   Or for a more natural look the wood option works as well.

    3.  Map Maker Passport Holder $24.99 (Anthropologie) Mappassport holder 24.99

For the friend or work colleague that is jet-setting around the globe, what a great gift for them.  A stylish way to cover their coveted passport and see the world in style.

4.  Lush Holiday Gift Set price varies (Lush)

Lush set $19.95You can never go wrong with a gift from Lush.  One of the great things is that most of their gifts are already wrapped.  So if you are one of those people who hates the thought of wrapping a gift, Lush is your spot.

5.  Hairo Cold Brew Coffee Pot $25.99 (Bed Bath and Beyond)

Coldbrew bed bath beyond $24.99

A great gift for the coffee drinker in your life.  This cold brew coffee pot allows you to brew your iced coffee without destroying the flavor with ice.  A quick and easy way to brew your iced coffee without the space of many of the larger coffee makers.

6.  Champagne Bears $20 (Nordstrom)

champagne-bears-nordstrom-20-00.jpgA great treat for the adult candy lover in your life.  Candy + Champagne= YUM.  What a great combination.  Who knows they may even share a few with you.

7.  Planning Cork Boards $24.99 (Bed Bath and Beyond)

bed bath beyond cork planner boad $24.99For the person who plans everything or for the person who works from home, these are stylish options to keep them on track.  A great way to plan your week and that all too important ‘girls night out’, this set of 4 boards would be the great addition to the home office or personal workspace.  Who says work has to be boring?

8.  Collapsible Silicone Water Bottle $19.95 (The Grommet)

 

Another great gift for the traveler in your life or the person who always has a water bottle.  The great thing about this bottle is that it collapses, so it is easy to carry in your purse, work bag or workout bag.  The bottle also comes in several colors so find the right option for the person you decide to gift with this bottle.

9.  One Line a Day Five Year Memory Book $16.95 (Urban Outfitters)

Anthropologie 5 year journal $16.99An appropriate gift for the writer or person who loves to journal in your life.  A great way for them to document the changes in their life and the lives of the people that mean the most to them.  This would also be a great sentimental gift for a person going through a transitional phase in their life.

10.  Liz Claiborne Charging Clutch $19.99 (JCPenney)

clutchAnother option for the person on the go who needs to keep their phone charged.  This is an excellent gift option for the blogger in your life or the selfie addict.

I hope you have enjoyed this series of gift guides.  I have provided you with over 50 gifts that you can purchase for the people under you list and all for under $25.  This year you do not have to break the bank when shopping, there are some unique, budget friendly and affordable options for the friends, family or co-workers in your life.  With the money you save you may even be able to pick up an item or two from this list for yourself.  Happy Holidays and Happy Shopping!

 

Be Blessed and Be Fabulous!

pink-lips